The name "Zeta Tau Alpha," the letters "ZTA," the word "Themis," and the design of our Coat of Arms are registered trademarks of Zeta Tau Alpha Fraternity. The Greek letters Zeta Tau Alpha are arranged around the crown, and they are the initial letters of our open motto is "Zeta ta Arista," which means, "Seek the Noblest." Our secret motto is "Let us be united in love." Zeta Tau Alpha. Hi everyone and welcome to Aggie Zeta! My name is Mari Liang and it is my absolute privilege to introduce myself as the 2023 Zeta Tau Alpha president of the Theta Gamma chapter at Texas A&M University. Zeta Tau Alpha is a women's fraternity, and is often referred to as a sorority. The women of ZTA (also referred to as simply "Zeta") are classy, witty, and pretty. They're the girls who you can bring home to mom, but can drink your dad under the table. Their colors are turquoise blue and steel gray. Their open motto is "seek the noblest". June 10, 2021 ZTA eliminates its Legacy Policy National Council has announced that, effective immediately, Zeta Tau Alpha collegiate chapters will no longer give legacies preferential consideration during recruitment. The term "legacy" will continue to recognize the special relationship between Zetas and their sisters, daughters or grandmothers. Zeta Tau Alpha - National History History of Zeta Tau Alpha In the late 1800's, Zeta Tau Alpha was founded by nine young women attending the State Female Normal School (later Longwood College) in Farmville, Virginia. In 1897, the group was referred to by Maud Jones (one of the founders) as "our little crowd". 5ndvvXt.